Tips for assessing and improving your brand presence online.
If you’re an entrepreneur and you want your brand to stand out in a crowded marketplace, one of the best things you can do is to write and publish a bestselling book. It's easier than you might think, and it opens up a new world of branding opportunities.read more
A brand audit ensures that we are presenting a clear, united brand and message to our ideal clients. Follow these 3 steps to conduct your own brand audit.read more
The world's most successful CEOs know a thing or two about branding. Take a page from their brand handbook to make your brand memorable and irresistible.read more
When your logo sends the wrong message, it can cost you. When it sends the right message, it makes a great first impression and can help boost sales. Use this 3-step assessment to know what your logo is saying to potential clients. Then you’ll know whether to love it—or leave it.read more
As an entrepreneur, you probably wear many hats. And whether you’re creating your own marketing materials and social media graphics or farming those out, a brand board can save you precious time and money. Read on for more, and for a free brand board template!read more
A solid brand has an astounding impact on the value of your business. But have you gone brand blind to the essential elements of your brand? Forgetting any one of them can cost you.read more
Working with a designer to create your logo or website can be one of the greatest joys in an entrepreneur's life. And, it can be a challenge. Design speak can sound like a foreign language, with the client lost for translation. Here's the entrepreneur's interpretive guide to the world of design.read more
Brand alignment helps your customers know they're in the right place, and removes a key obstacle in the buying process: confusion. Fashion designers get this concept, and now you can, too, with a simple 2-step brand review.read more
Hi! I’m Deanne Marie. I provide creative direction for entrepreneurs and professional services, and create engaging content and branding for blogs, websites and more. Stick around for practical tips to evolve your business and shine online.