Tips and strategies to get the most out of your social media and online content.
Having stale branding and marketing elements gives a certain impression of you and your business—and it’s not a good impression. Ring in your business new year with these 7 essential updates to your digital universe and your print collateral.read more
So many would-be entrepreneurs and authors stop themselves from writing a blog or a book because they declare "I'm not a writer." With these four effective strategies, you'll be breaking through your writer's block and putting your words out into the world.read more
Your blog is an integral part of your overall online marketing strategy. A blog: Shows you as an expert in your field; Adds searchable content to your website (Google loves new content); Gives you...read more
Organizing anything is a lot like death and taxes: we know we’ve got to do it, but jeez do we wish we could avoid it. And yet, we’re a nation obsessed with organizing: from tech cords and sock...read more
A great testimonial is marketing gold: it instantly provides credibility and social proof, building that all-important know, like and trust factor. Here's how to ask clients for a testimonial, how to make sure it's a great, and where to use it for maximum impact.read more
January is the perfect time to promote your products and services in a way that nurtures purchasers into repeat clients. And repeat clients translate into loyal fans, a stronger foundation, and a solid source of referrals all year through. All of that can be good news for your bottom line!read more
Whether you plan to send cards, give a gift of a promotional item or something more personal, contribute to a charity, or some combination of these efforts, the holidays are the perfect time to build your brand and create positive vibes for your team and your clients.read more
Many entrepreneurs are wired to be the Lone Wolf, wearing all the hats at once: maker, manager and more. And since marketing is a part of business (duh, right?), that means you’re probably a frequent rider on the DIY marketing bus. These 8 free resources and apps are a must for your marketing toolkit.read more
Social media profiles are prime real estate. But if you’re not taking full advantage of these 6 opportunities, you risk potential customers walking away … or worse yet, being turned away.read more
Sure it's easy to re-post photos and other people's content in the name of "curating" or "sharing" - until it traps unwary business owners and bloggers in a morass of potentially expensive copyright claims. Here are 3 common misconceptions that can trip you up (and how to avoid them).read more
Hi! I'm Deanne Marie. I provide creative direction for entrepreneurs and professional services, and create engaging content and branding for blogs, websites and more. Stick around for practical tips to evolve your business and shine online.